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Our Story
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It all started with a newspaper.
1921
In 1921, after returning from World War I, Oscar Selig set-up a local newspaper – The Link: A way to create a sense of connection in the local community. And since those humble beginnings, IVE has grown to become Australia’s largest diversified marketing company.
Today
Listed on the ASX, IVE is proud to employ more than 2000 staff across 22 sites and a range of skilled and specialist disciplines.
From content and creative, CX and data through to brand activations, packaging and print, creating connections remains at the core of who we are and what we do. From stand-alone campaigns to fully integrated marketing solutions, we guide our clients from idea to execution.








Our story continues to evolve, read the latest IVE news.

IVE releases strong full year result with key profit metrics up significantly relative to prior year.
Excluding non-operating items, the Group's underlying result was consistent with guidance with key profit metrics up significantly.
25/8/25
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Introducing IVE’s new brand film
With the launch of our new brand film, we’re stepping into the spotlight to show exactly what we’re built for.
14/8/25
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