Gallery

Valentine’s Day has a way of making Vodafone’s Summer Switch campaign ring especially true. Working with Vodafone’s Creative Team, Elastic (part of IVE Group) produced Summer Switch, a playful dating-world take on switching telcos, with a cast of charmingly imperfect “matches” and one unforgettable ferret. In just 21 working days, we went from concept to delivery, building a deliberately 90s-inspired world and rolling it out across TV, social, radio, OOH, in-store and cinema.

Working with Brand+Story, the Elastic (part of IVE Group) team produced the Qantas in-flight safety video, now playing on every flight, every day, and reaching millions of travellers worldwide. It was a year in the making. The shoot took 10 days across 3 planes and 6 locations, with 80 cast and crew, and the production delivered more than 136 versions to get the video in the air. It was complex and ambitious, and not for the faint-hearted. It was a production scaled for a truly global audience. Music: “Amazing” (Instrumental), written by Alex Lloyd.

Working with Brand+Story, the Elastic team produced the Qantas in-flight safety video, now playing on every flight, every day, and reaching millions of travellers worldwide. It was a year in the making. The shoot took 10 days across 3 planes and 6 locations, with 80 cast and crew, and the production delivered more than 136 versions to get the video in the air. It was complex and ambitious, and not for the faint-hearted. It was a production scaled for a truly global audience. Music: “Amazing” (Instrumental), written by Alex Lloyd.

Working with Brand+Story, the Elastic team produced the Qantas in-flight safety video, now playing on every flight, every day, and reaching millions of travellers worldwide. It was a year in the making. The shoot took 10 days across 3 planes and 6 locations, with 80 cast and crew, and the production delivered more than 136 versions to get the video in the air. It was complex and ambitious, and not for the faint-hearted. It was a production scaled for a truly global audience. Music: “Amazing” (Instrumental), written by Alex Lloyd.

Sydney Water brought a far-out concept to the Sydney Royal Easter Show, built large and brought to life by Elastic Group and IVE Group. From concept to large-scale production, the activation turned the show floor into an out-of-this-world experience, with Aussie royalty The Wiggles joining the mission.

Sydney Water brought a far-out concept to the Sydney Royal Easter Show, built large and brought to life by Elastic Group and IVE Group. From concept to large-scale production, the activation turned the show floor into an out-of-this-world experience, with Aussie royalty The Wiggles joining the mission.

Sydney Water brought a far-out concept to the Sydney Royal Easter Show, built large and brought to life by Elastic Group and IVE Group. From concept to large-scale production, the activation turned the show floor into an out-of-this-world experience, with Aussie royalty The Wiggles joining the mission.

The NFL came to Melbourne, and Team IVE helped bring the gameday experience to life. 🏈 From LA Rams and San Francisco 49ers merchandise to campaigns for Netflix, we managed the journey from artwork and sourcing through to production, kitting and delivery.

The NFL came to Melbourne, and Team IVE helped bring the gameday experience to life. 🏈 From LA Rams and San Francisco 49ers merchandise to campaigns for Netflix, we managed the journey from artwork and sourcing through to production, kitting and delivery.

The NFL came to Melbourne, and Team IVE helped bring the gameday experience to life. 🏈 From LA Rams and San Francisco 49ers merchandise to campaigns for Netflix, we managed the journey from artwork and sourcing through to production, kitting and delivery.

The NFL came to Melbourne, and Team IVE helped bring the gameday experience to life. 🏈 From LA Rams and San Francisco 49ers merchandise to campaigns for Netflix, we managed the journey from artwork and sourcing through to production, kitting and delivery.

The NFL came to Melbourne, and Team IVE helped bring the gameday experience to life. 🏈 From LA Rams and San Francisco 49ers merchandise to campaigns for Netflix, we managed the journey from artwork and sourcing through to production, kitting and delivery.

Team IVE partnered with Medium Rare Content to print and distribute Hitch the HiLux on behalf of Toyota Australia — a six-part children’s book series inspired by the great Aussie road trip. Packed with adventure, discovery and iconic Australian locations, the series was created to spark connection and encourage families to explore more of Australia together. A large-scale print and distribution project, thousands of books were produced and delivered to homes across the country, helping bring the campaign to life from page to doorstep.

Flagstaff Station now carries a new rhythm through Symphony of Country, a large-scale artwork by Wadawurrung artist Madi Mercer (Ghostgum). Spanning the concourse, upper walkway and William Street entrance, the artwork reflects Country, culture, movement and Victoria’s native wildlife, bringing colour, calm and connection to one of Melbourne’s busiest underground stations. For IVE, bringing Madi’s work to life required precision large-format production and installation across a complex, high-traffic environment.

Flagstaff Station now carries a new rhythm through Symphony of Country, a large-scale artwork by Wadawurrung artist Madi Mercer (Ghostgum). Spanning the concourse, upper walkway and William Street entrance, the artwork reflects Country, culture, movement and Victoria’s native wildlife, bringing colour, calm and connection to one of Melbourne’s busiest underground stations. For IVE, bringing Madi’s work to life required precision large-format production and installation across a complex, high-traffic environment.

Flagstaff Station now carries a new rhythm through Symphony of Country, a large-scale artwork by Wadawurrung artist Madi Mercer (Ghostgum). Spanning the concourse, upper walkway and William Street entrance, the artwork reflects Country, culture, movement and Victoria’s native wildlife, bringing colour, calm and connection to one of Melbourne’s busiest underground stations. For IVE, bringing Madi’s work to life required precision large-format production and installation across a complex, high-traffic environment.

A considered retail rollout infused with warm-weather energy and coastal nostalgia. From the hero table and umbrella to the breeze blocks and windows, every element was curated to showcase their lifestyle range and keep the space feeling fresh all season.

A considered retail rollout infused with warm-weather energy and coastal nostalgia. From the hero table and umbrella to the breeze blocks and windows, every element was curated to showcase their lifestyle range and keep the space feeling fresh all season.

A considered retail rollout infused with warm-weather energy and coastal nostalgia. From the hero table and umbrella to the breeze blocks and windows, every element was curated to showcase their lifestyle range and keep the space feeling fresh all season.

A considered retail rollout infused with warm-weather energy and coastal nostalgia. From the hero table and umbrella to the breeze blocks and windows, every element was curated to showcase their lifestyle range and keep the space feeling fresh all season.

A bold, limited-edition Cookiemas cookie tin crafted exclusively for Australia and designed to elevate Subway’s festive moment. Vibrant colours, playful detailing and a premium, collectible finish showcase the seasonal campaign’s energy, creating a cheerful, high-impact touchpoint for World Cookie Day.

A bold, limited-edition Cookiemas cookie tin crafted exclusively for Australia and designed to elevate Subway’s festive moment. Vibrant colours, playful detailing and a premium, collectible finish showcase the seasonal campaign’s energy, creating a cheerful, high-impact touchpoint for World Cookie Day.

A sleek in-store ŌURA Ring display featuring illuminated shelves, a 7-inch digital screen and interactive sizing stations. Premium, jewellery-style presentation and clean, modern finishes highlight the ring’s design and health-tech features, creating an inviting, high-end retail moment.

A sleek in-store ŌURA Ring display featuring illuminated shelves, a 7-inch digital screen and interactive sizing stations. Premium, jewellery-style presentation and clean, modern finishes highlight the ring’s design and health-tech features, creating an inviting, high-end retail moment.

A sleek in-store ŌURA Ring display featuring illuminated shelves, a 7-inch digital screen and interactive sizing stations. Premium, jewellery-style presentation and clean, modern finishes highlight the ring’s design and health-tech features, creating an inviting, high-end retail moment.